PRIVACY POLICY

Center for Trait-Based Transformation

Effective Date: March 30, 2026

The Center for Trait-Based Transformation is committed to protecting your privacy. This Privacy Policy describes how we collect, use, and safeguard information you share across our websites and digital properties, including StartfromStrength.org and all connected Prevention, Recovery, and Leadership program sites.

1. INFORMATION WE COLLECT

Personal Data — including name, email address, phone number, organization, title or role, inquiry details, and program interests.

Website Data — including IP address, browser and device information, pages visited, downloads, referral source, and click paths.

SMS and Mobile Data — including mobile number, SMS opt-in consent timestamp, opt-in source page, message interaction history, and STOP or HELP events.

2. HOW WE USE YOUR DATA

We use the information we collect to:

- Deliver guides, resources, and requested materials

- Respond to inquiries and route you to the appropriate program pathway

- Manage certifications and ambassador program participation

- Send SMS appointment reminders and program updates

- Improve website performance and user experience

- Support organizational partnerships

- Provide implementation recommendations

3. SMS CONSENT + MOBILE DATA PRIVACY

Text messaging originator opt-in data and consent, including mobile phone numbers, will not be shared with, sold to, or transferred to any third party or affiliate for marketing or promotional purposes.

This restriction does not apply to trusted subcontractors and service providers engaged solely to deliver SMS messaging, customer support, scheduling, or CRM operations on our behalf.

4. DATA SHARING

We do not sell personal information. We may share limited data only with vendors necessary to operate our services, including:

- CRM and SMS delivery platforms

- Email service providers

- Teachable (learning management)

- Analytics providers

- Secure cloud storage

- Scheduling tools

All vendor relationships are governed by data processing agreements that restrict use of your information to the purpose for which it was shared.

5. COOKIES + ANALYTICS

We use cookies and analytics tools to improve navigation, optimize resource pages, track guide downloads, improve conversion, and understand user journeys. You may disable cookies through your browser settings; however, some features of the Site may not function as intended if cookies are disabled.

6. DATA SECURITY

We use reasonable administrative, technical, and physical safeguards to protect your information, including:

- Encrypted form submissions

- Role-based access controls

- Secure vendor platforms

- Limited data retention periods

- Restricted administrative access

- Opt-out and consent event logging

No method of transmission over the internet is 100% secure. We cannot guarantee absolute security, but we are committed to protecting your data using industry-standard practices.

7. CHILDREN'S PRIVACY

Because our prevention resources may involve schools and youth development programs, we take children's privacy seriously. We do not knowingly collect personal data from children under the age of 13 without legally appropriate parental or guardian consent. If you believe we have inadvertently collected information from a child under 13, please contact us immediately at [email protected] so we can take appropriate action.

8. YOUR RIGHTS

You have the right to:

- Access the personal data we hold about you

- Request correction of inaccurate information

- Request deletion of your data

- Opt out of SMS and email communications at any time

- Request a copy of your submitted records

To exercise any of these rights, contact us at: [email protected]

9. POLICY CHANGES

This Privacy Policy may be updated periodically to reflect changes in our practices or applicable law. The effective date above reflects the most current version. We encourage you to review this policy regularly.